we are living in a world of accelerating change. technology, careers, and strategies become obsolete at an alarming rate. if you want to be marketable, you have to be creative. the jobs of the future don’t exist yet, and its up to you to figure out what these jobs are.
this week i interviewed moji, a woman who created her own title as a environmental sustainability consultant. she told me that a lot of her job was education – she had to explain to clients what she did and why it was important. its an emerging field and more and more companies will experience pressure to become environmentally conscious, and moji saw that she could help.
for you, i’m sure you’ve noticed gaps in the market. if you see an opportunity to try something that might benefit a friend, a business, or a community, it’s possible you might be inventing a career for yourself. test it out, and see if you’re right.
i just read this article that my friend lito sent me. its thesis is that books and lectures aren’t very good at getting their message across. this is kind of true: books and lectures do nothing if they are not applied and used.
your brain remembers what it uses and forgets what it doesn’t. this is the basis for how a lot of things stay. you could study memory for a long time and discover its peculiarities, but basically if you want to learn something and remember it, you must have some sort of external pressure to actually use the information.
this is something i could talk at length about, but let’s talk about books for a moment briefly. every time i read something, i write about it or talk about it. i am in the habit of always using what i read so that it stays in my brain. for this reason, i am also self-guided to certain books and subjects that are immediately useful. this could be called interest.
from college onwards, i have learned that some of the best research comes from focused play. if you are following your intuition and interest, you are using the information you consume, and playing with it. in turn, you will remember it , and truly know and absorb what you read.
i have a vendetta against the personal website. i have one (it’s not this one) and i’m ready to get rid of it. i am told, for a business, you need to have a website. my question: do you really?
like, i understand for websites that sell products. you want to go to the site to investigate the brand, the products, and possibly purchase. but for many other folks, you visit the website once and never again. the page i go to the most is the company’s “about” page and then maybe their “pricing”. i rarely read their blogs or any of the body content on the site. maybe i’m alone in this, but i have a hunch i’m not.
considering my squarespace costs $18/mo and it does very little in terms of connecting me with an audience, i am planning to retire it. if anything, i am paying $18/mo for faux credibility. “oh he has a website, he must be legit” says the imaginary voice in my head. this is indeed a fantasy. you don’t need a website to be legit. you do, however, need an internet presence. and this can be done FOR FREE on facebook and instagram. you can even have a low cost blog (like this one) which yields much more engagement than a static site that serves as a $18/mo business card.
maybe one day i’ll hit the scale that i can afford a website. but as i am experimenting and trying to find out my niche, my customer base, and my services, i am not going to pay a recurring fee for a billboard that does nothing for me.
hullo folks! as you may know, i work with videographer jaron nix to produce a weekly video/podcast interview series called the orbit. today, we are interviewing moji of blue daisi consulting, who makes it her business to help companies big and small become more planet-friendly.
this blog, the interview series, and all the other stuff that goes into building this community takes time and money. if you’re a fan of the vision and want to drop $5/mo into my patreon tip jar, it would be greatly appreciated. your contribution allows me to continue to bring you more interviews, along with actionable strategies to prepare yourself for the future of work.
thanks in advance, and even if you can’t pledge, i’m happy to have you in my orbit.
to continue on yesterday’s post on focused play, i also have made it a point to just dig deep into my google docs. what’s funny is that when i am bored i will just poke around in my folders, organizing the files until i suddenly come up with an idea that excites me. and, i realized recently that you can create tiny websites for free with a tool called google sites. i made a small “cool directory” that you can see here.
this small website was a solution to my project problem: i have so many projects that i’ve completed and/or am working on, i realized i needed a google sheet to keep track of them all. the website serves as a more palatable way to navigate the most recent videos and streams i’ve published.
this and yesterday’s mother’s day card are both small, but i think it is important to show off the little things along with the big projects, just because it validates what you’re doing, and provides some momentum for doing more. i hope that by learning one hundred little things, it will make building the big thing that much easier.
my strategy has been to just spend time playing with the tools on glitch in order to see what is possible and what i like. i have limited resources (i’m working primarily from a chromebook and an iphone) so glitch works out really well for me because it is based online. i’ve been having a good time trying things out, even though i don’t have a clear idea of where it will lead me.
i had a good weekend! interviewed seattle toymakers marnin-saylor, which will be up on youtube and podcast soon. what struck me about them is that they are immensely creative – they are never short on ideas for products or stories for their pastry pet toy line. their struggles mainly surround time management. it’s hard to be a manufacturer, a salesperson, and an administrator all at once. however, outsourcing is also scary to them. it’s hard to get the initial capital to expand, and you also run the risk of losing creative control.
in response, marnin-saylor are waiting for the right moment for growth. they care about their business so much, and as a result they have something that i don’t: patience. taking a leaf from their book, i am trying to enjoy my successes for the time being and to quietly be on the look out for the right conditions to next-level my own projects